
UMUSIC x Mercedes-Benz (2025)
Universal Music Canada/UMUSIC
2025 Social Media Content in partnership with Mercedes-Benz. Shot during the 2025 JUNO Awards weekend in Vancouver, Canada
Social media content showcasing the new Mercedes-Benz Electric G-Class along with the personalities of select artists attending the JUNOS that weekend.
ASK
A limited content series titled ‘Full Circle Moment’ - asking each artist which of their songs they would play for their younger selves, while they discover features of the Electric G-Class on a drive around Vancouver, ending in an exciting and nostalgic stunt - donuts in a parking lot.
OUTPUT
(Below) Artist photos with the Electric G-Class for their own socials.


